The experience engine

A blog about AI and technology dedicated to #eventprofs crafting unforgettable experiences.

Trade Show Executive: Event Apps Should Feel as Easy as Texting

Trade Show Executive Magazine featured Highbar this week. Here's the core idea behind what we're building: event apps should feel as easy as texting.

AI + Events: Predictions from a Planner & Founder

Explore the future of event tech through a candid conversation with industry leaders from Intel and Highbar.ai. Discover how AI could revolutionize everything from app building to attendee experiences, and get practical advice for planners preparing for the next wave of change.

Event Tech’s Next Wave: Will AI Break the Pattern?

After 13 years in event tech, I've seen every wave of innovation. From online registration to event apps to virtual events. With AI, we finally have a chance to break the cycle of complexity and deliver true personalization and insight. Here’s why this time feels different.

AI Scheduling at INBOUND: A Glimpse Into the Future of Events

Discover how HubSpot’s INBOUND used AI to personalize attendee schedules — and why replicating that experience is harder than it looks. Learn how Highbar.ai is building AI-powered event apps that deliver instant, personalized recommendations for any event.

Reimagining the Event App: Highbar Demo at Event Tech World

See how Highbar’s AI-powered event app transforms attendee engagement and organizer efficiency. Watch our live demo from Event Tech World and discover how real-time insights and automation can simplify event success for professionals everywhere.

Inside Highbar’s AI Co-Pilot Event App Launch!

Discover how Highbar’s AI-powered co-pilot app transformed the Flex Technology Group Sales Kickoff in Las Vegas. Hear real attendee feedback, see key results, and learn why flexible delivery and smart automation are shaping the future of live events.

Why Build an Event App in 2025?

Why build an event app in 2025? Discover why next-generation apps, powered by AI and focused on real attendee experience, are the key to unlocking actionable insights, smarter engagement, and the future of event technology.

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